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18 Oct 2019
CITROËN WINS SECOND CONSECUTIVE ‘COMFORT AWARD’ AT ANNUAL CARWOW CAR OF THE YEAR AWARDS
Citroën has scooped its second consecutive ‘Comfort Award’ at the carwow Car of the Year Awards. The French marque’s flagship model – New C5 Aircross SUV – won through at the 2019 awards ceremony, which took place last night (17 October) at the OXO Tower in London. New Citroën C5 Aircross SUV was praised for its outstanding comfort, modularity and space.
After winning the comfort prize with C4 Cactus Hatch at carwow’s inaugural car of the year awards in 2018, Citroën has bagged the prestigious title again, this time with its latest model – New C5 Aircross SUV. Karl Howkins, Citroën UK’s Managing Director, accepted the trophy on behalf of the brand and the Citroën design team.
The awards were voted for by carwow’s team of reviewers, led by Editorial Director Mat Watson. The aim of the awards is to recognise and reward the best cars in the UK automotive market, reflecting the requirements and trends of carwow’s car buying audience. The carwow awards recognise the best cars in terms of Tech, Comfort, Value and Green Credentials, amongst a number of other categories.
The ‘Comfort Award’ identifies the car that stands out for unrivalled driver and passenger comfort. The panel of carwow judges praised New C5 Aircross SUV for its comfortable seats, second row modularity, outstanding space and smooth ride, all achieved thanks to Citroën’s Advanced Comfort Programme® that features Progressive Hydraulic Cushions® and Advanced Comfort seats.
The Citroën brand’s unique suspension system with Progressive Hydraulic Cushions® – technology that integrates hydraulic bump stops to better control compression and rebound – ensures that the suspension travel is much more progressive, even on the most adverse of surfaces.
As for the seating, New C5 Aircross SUV features sumptuous Advanced Comfort seats, fitted as standard on the top ‘Flair’ and ‘Flair Plus’ trim levels, which have so far accounted for 97% of UK sales. With broad cushions and seat backs, they combine high-density foam at the heart of each seat, a thick, textured foam on the surface and electric adjustment on the driver’s side. This ensures optimum comfort on any journey.
It isn’t just the front seat occupants who can relax in optimum comfort either. In the rear, three individual sliding, folding and reclining seats – and best in class boot volume of up to 720 litres – ensure there is plenty of space for all the family to travel in unrivalled comfort.
Mat Watson, Editorial Director at carwow, commented: “The pressure to make modern cars more stylish, agile, but also comfortable is a constant headache for engineers. Big wheels and taut suspension rarely equal a cosseting ride. C5 Aircross focuses on style and comfort first, as an SUV should, and we love it for that.”
Karl Howkins responded: “It’s an honour to receive the comfort award for New C5 Aircross SUV from carwow. With the Citroën Advanced Comfort programme, we continue our aim of being the reference for total comfort in the automotive industry. Citroën’s latest model, New C5 Aircross SUV, embodies outstanding modularity and comfort, which makes it a perfect choice for packing up and heading out on a family adventure in style.”
FOR FURTHER INFORMATION:
JOHN HANDCOCK, HEAD OF COMMUNICATIONS
07810 180249
SIMON BROOME, PR MANAGER
07827 840 050
EMMA GAFFNEY, MEDIA RELATIONS EXECUTIVE
07747 898130
CRAIG MORROW, PRESS FLEET MANAGER
07747 764745
JEREMY TOWNSEND, COMMUNICATIONS DIRECTOR
07827 896480
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The Citroën Brand
At the heart of the automotive market, Citroën has asserted itself since 1919 as a popular brand in the true sense of the word, making people and their lifestyles its first source of inspiration. A spirit underlined by its ‘Inspired by You’ signature and embodied by cars combining unique design and benchmark comfort. Within the sector of mainstream brands, Citroën also stands out with a unique customer experience (Citroën Advisor, ‘La Maison Citroën’, etc.). In 2018, the Brand sold 1.05 million vehicles in over 80 countries.
Citroën media site: https://uk-media.citroen.com/ - @CitroenUK
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