Press Releases

Having initially revealed its “Citroën Inspired by You” brand campaign at the 2016 Paris Motor Show, Citroën has now made "INSPIRED BY YOU"* its new brand signature. This new global signature will be proudly displayed for the first time on the Citroën stand at the 2017 Frankfurt Motor Show.

Citroën is rolling out its SUV offensive at the 2017 Frankfurt Motor Show, with the World Premiere of the NEW C3 AIRCROSS COMPACT SUV: a new-generation SUV with a personality all of its own, featuring the space and modularity of a people carrier, with an emphasis on comfort and connected technologies. Alongside NEW C3 AIRCROSS, the brand will also display two new models that share its spirit of adventure and leisure: SPACETOURER RIP CURL CONCEPT, a totally new concept 4x4 vehicle that can go anywhere in total comfort. This new concept is fully converted thanks to the know-how of Rip Curl, so that the fun never stops. NEW E-MEHARI “STYLED BY COURRÈGES”, a limited edition with a strong personality that extends the partnership between two iconic French brands and inaugurates the 2nd generation of E-MEHARI. Three models and three different automotive experiences: this is a perfect illustration of Citroën’s ability to draw inspiration from different lifestyles and to offer modern solutions that are full of character. This philosophy is also illustrated by the “Inspired by You” brand campaign and is embodied in every market segment and geographical region with daring cars and unrivalled comfort thanks to the CITROËN ADVANCED COMFORT® programme. Besides the success of its recent models such as New C3, with more than 170,000 cars sold to date, Citroën is also developing its range of services and offering new mobility solutions for an automotive experience that stands out from the competition. Visit the Citroën stand on 12 and 13 September (press days) and from 14 to 24 September (public days), Hall 8, Stand A26.