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16 Nov 2020
CITROËN UK ANNOUNCES RETAIL LAUNCH OFFERS FOR NEW C4 AND Ë-C4 – 100% ËLECTRIC
Citroën UK has revealed a range of exciting retail offers for New C4 and ë-C4 – 100% ëlectric Full range of retail launch offers now available to online buyers, through Citroën Store Strong residual values – amongst the very best in segment – ensure competitive monthly rentals for both New C4 and ë-C4 Free trim level upgrade for retail PCP finance customers – move up to the well-appointed ‘Shine’ and ‘Shine Plus’ versions* Free Pod Point Solo Smart Charger for all retail ë-C4 customers* New C4 and ë-C4 preview show available to view at the following link: https://bit.ly/3jVAZn0 All versions are available to order now, with first customer deliveries commencing early 2021.
Citroën UK is promoting the launch of New C4 and ë-C4 – 100% ëlectric with a suite of compelling retail customer offers. New C4 and ë-C4 are available to order now via the online Citroën Store, and at all Citroën Retailers (where local restrictions allow*^). First customer deliveries are scheduled for early 2021.
With a bold new look and a unique identity, New C4 and ë-C4 are ready to shake up the compact hatchback segment. Both New C4 and ë-C4 exceed C- Hatch customer expectations with the same energetic and assertive design, whether opting for the new 100% battery electric powertrain or the combustion powered petrol or Diesel versions.
In addition to the strong residual values enjoyed across the entire New C4 range, Citroën UK is offering retail PCP finance customers^^ the opportunity to upgrade to the next trim level – free of charge. Available on selected models**, retail customers are able to enjoy a wealth of additional specification at no additional cost.
This means a customer opting for a New C4 ‘Sense Plus’, would receive a free upgrade to ‘Shine’ trim, worth up to £1,000 – with the addition of dark tinted rear windows, Active Safety Brake, Adaptive Cruise Control, Active Blind Spot Detection, Keyless Entry & Start, and front and rear parking sensors. New ë-C4 customers taking advantage of this offer also benefit from a heated steering wheel.
In turn, retail customers who opt for the well-appointed ‘Shine’ trim level will be automatically upgraded to the range-topping ‘Shine Plus’ trim. ‘Shine Plus’ models enjoy a wealth of additional specification including Citroën’s premium HiFi system featuring uprated speakers and the addition of a subwoofer, black ‘Siena’ leather and textile upholstery, driver’s seat electric adjustment, heated front seats, four USB sockets and a wireless smartphone charging pad. An impressive upgrade leaving customers wanting for nothing in terms of specification – worth an impressive £1,200.
In addition to the already compelling free trim level upgrade offer, retail ë-C4 customers will also receive a Pod Point Solo Smart Charger – also free of charge. Retailing at £509 (after the application of an existing £350 Government Grant) customers will be able to enjoy this incredibly useful home-charging solution free of charge. Plugged in at home to the Pod Point Solo Smart Charger 7kW, ë-C4 can charge fully in 7.5 hours. New ë-C4 offers a WLTP-approved range of up to 217 miles on a single charge.
Citroën Store, which launched earlier this year in partnership with PSA Finance, offers retail customers the opportunity to complete the entire purchase of their New Citroën C4 or ë-C4, exclusively and simply, from the comfort of their own home. Customers are able to browse the website, use the car configurator, visit the Virtual Showroom, personalise their finance options, value their part exchange, select their preferred Retailer, place an order online and arranging either ‘click and collect’ or home delivery for early 2021 – when first deliveries are anticipated..
Making the purchase experience totally seamless from launch, Citroën UK has created a pre-recorded ‘Preview Show’ with New C4 and ë-C4 in the brand’s Virtual Showroom, with the aim of answering key questions potential customers may have about the new models. Hosted by experienced motoring journalist and racing driver Rebecca Jackson, the 15-minute video details the key points on each vehicle and provides an essential overview of the two models, concluding with a Q&A session.
The preview show can be viewed here: https://bit.ly/3jVAZn0
The New C4 range is priced from just £20,990, whilst New ë-C4 starts from only £29,180 (after the Government’s Plug-in Car Grant has been applied).
NEW CITROËN C4 PRICING
Trim Level
Engine & Transmission
CO2 (g/km)
MRRP OTR (excluding options)
Sense
PureTech 100 S&S 6-speed manual
122***
£20,990
BlueHDi 110 S&S 6-speed manual
115***
£22,740
Sense Plus
PureTech 130 S&S 6-speed manual
122
£22,990
PureTech 130 S&S EAT8 8-speed automatic
131
£24,390
BlueHDi 110 S&S 6-speed manual
114***
£23,840
BlueHDi 130 S&S EAT8 8-speed automatic
120
£26,040
Shine
PureTech 130 S&S 6-speed manual
120
£23,990
PureTech 130 S&S EAT8 8-speed automatic
130
£25,390
PureTech 155 S&S EAT8 8-speed automatic
133***
£26,390
BlueHDi 110 S&S 6-speed manual
115***
£24,840
BlueHDi 130 S&S EAT8 8-speed automatic
119
£27,040
Shine Plus
PureTech 130 S&S EAT8 8-speed automatic
131
£26,590
PureTech 155 S&S EAT8 8-speed automatic
133***
£27,590
BlueHDi 130 S&S EAT8 8-speed automatic
119
£28,240
NEW CITROËN Ë-C4 PRICING
Trim Level
Powertrain
CO2 (g/km)
MRRP OTR (excluding options)
Sense Plus
100kW electric vehicle with 50kW battery
0
£29,180^ (£32,180)
Shine
100kW electric vehicle with 50kW battery
0
£30,130^ (£33,130)
Shine Plus
100kW electric vehicle with 50kW battery
0
£31,330^ (£34,330)
IMPORTANT NOTE: PureTech 100 S&S 6-speed manual & BlueHDi 110 S&S 6-speed manual available from May 2021 production. PureTech 155 S&S EAT8 automatic from February 2021 production.
* Offers apply to retail orders placed 19 October 2020 to 31 December 2020 and registered by 31 March 2021.
** Excludes all ‘Sense’ versions and ‘Shine’ PureTech 130 and BlueHDi 110 6-speed manual versions.
*** Provisional data.
*^ Retailer showrooms remain closed in England until 2nd December 2020. Showrooms are open in Northern Ireland, Scotland and Wales (in line with local restrictions).
^ Includes Government Plug-in Car Grant (up to £3,000).
^^ Personal Contract Purchase. Terms, eligibility criteria and return conditions apply. 18+. PSA Finance UK Ltd RH1 1QA.
For more information about New C4 and ë-C4, please visit: www.citroen.co.uk/new-cars-and-vans/citroen-range/new-c4
ENDS
FOR FURTHER INFORMATION:
JOHN HANDCOCK, HEAD OF COMMUNICATIONS
07810 180249
SIMON BROOME, PR MANAGER
07827 840050
MICHAEL ARNOLD, PRESS FLEET MANAGER
07831 829410
JEREMY TOWNSEND, COMMUNICATIONS DIRECTOR
JOSEPH GORSUCH, PRODUCT COMMS ASSISTANT
07827 896480
FOLLOW CITROËN ON TWITTER AT: www.twitter.com/citroenuk
FIND CITROËN ON FACEBOOK AT: www.facebook.com/citroenuk
FOLLOW CITROËN ON INSTAGRAM AT: www.instagram.com/citroenuk
The Citroën Brand
At the heart of the automotive market, Citroën has asserted itself since 1919 as a popular brand in the true sense of the word, making people and their lifestyles its first source of inspiration. This spirit is underlined by the ‘Inspired by You’ brand signature and is embodied by cars combining unique design and benchmark comfort. Within the sector of mainstream brands, Citroën also stands out with a unique customer experience (Citroën Advisor, ‘La Maison Citroën’, etc.). In 2019, the Citroën sold one million vehicles in over 90 countries.
The Citroën Brand in the UK
The UK is the 4th largest market for Citroën globally, with 80,000 vehicles sold in 2019. Based in Coventry, Citroën UK’s range of hatchbacks includes C1 (city car), C3 (supermini) and C4 Cactus (compact family car). The UK SUV line-up consists of C3 Aircross (compact SUV) and C5 Aircross (mid-size SUV). The UK MPV range features Berlingo (5 or 7-seats), Grand C4 SpaceTourer (7-seats) and SpaceTourer (up to 9-seats). Citroën UK’s Light Commercial Vehicle offering covers all sectors of the market with Berlingo Van, Dispatch and Relay. Citroën has a clearly defined electrification strategy with all models across the range offering an electrified version by 2025. In the UK, 2020 sees the launch of New C5 Aircross SUV Hybrid (PHEV), plus the introduction of Dispatch and Relay battery electric vehicles (BEV).
Citroën UK media site: https://uk-media.citroen.com/ - @CitroenUK
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