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22 Jun 2022

MY AMI BUGGY LIMITED EDITION: THE 50 UNITS SOLD IN LESS THAN 18 MINUTES

Only 50 My Ami Buggy units went on sale from 12.00 a.m. on Tuesday 21 June. They were all sold out in 17 minutes and 28 seconds.

Only 50 My Ami Buggy units went on sale from 12.00 a.m. on Tuesday 21 June. They were all sold out in 17 minutes and 28 seconds.

 

Citroën Ami is characterized by its entirely digital journey: from the product discovery and order to the payment and delivery scheduling, everything can be done easily on www.citroën.fr/ami. Today, the fastest customer managed to complete the whole purchasing journey and get his My Ami Buggy in only 2 minutes and 53 seconds. Thus, he will receive one of the 50 numbered units personalized with his name, which will be delivered wherever he wants during the second half of August.

 

The huge enthusiasm that people have about the adventurous feel of the concept unveiled in December 2021 aroused in Citroën the desire to create a limited edition to answer this strong public demand. Almost 1.800 people expressed their desire to purchase this new exclusive version of Ami.

 

My Ami Buggy is built for adventure and embodies freedom of movement and a holiday vibe with its passenger compartment open to the outside. Instead of doors, it features metal tube gates. Similarly, the roof has gone, and in its place is a canvas that can be rolled back so you can enjoy the open air.

 

It's difficult to miss out on its adventurous style – with its unusual Khaki bodywork, its wheel arches, its front and rear bumpers and its golden wheel rims. It's also difficult to resist its set of yellow accessories that gives a vitaminized look.

 

Available in 9 countries, Ami has already won over 21.000 customers in Europe since its commercial launch in April 2020. The dazzling success of this limited edition shows just how incredibly enthusiastic people are about exclusive versions of this mobility object.

 

 

 

INFOGRAPHIC AVAILABLE AT:

http://www.citroencommunication-echange.com

Username (CAPS): MYAMIBUGGY

Password: LIMITEDSERIES2022

                                                                                                                                                                                                                                                                 

PRESS CONTACTS                                         
Sylvie KRYGIER           + 33 (0) 6 09 13 33 13 – sylvie.krygier@citroen.com                         

 

Citroën

Since 1919, Citroën has been creating automobiles, technologies and mobility solutions to respond to changes in society. A brand of boldness and innovation, Citroën places peace of mind and well-being at the heart of its customer experience and offers a wide range of models, from the distinctive Ami, an electric mobility object designed for the city, to saloons, SUVs and commercial vehicles, most of which are available in electric or rechargeable hybrid versions. A pioneer brand in the services and attention paid to its private and professional customers, Citroën is present in 101 countries and has a network of 6,200 points of sale and service throughout the world.

For more information about Citroën, visit the media site at https://fr-media.citroen.com

 

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